Case Study
The Crafted Collective – (Digital Marketing)
The best in unique and handcrafted items.
"Our digital presence needed to reflect our status as a retail pioneer."
What We Did:
Market Sonic Pro enhanced The Crafted Collective’s online presence through an all-encompassing digital marketing strategy. This involved search engine optimisation to improve visibility, pay-per-click campaigns for targeted promotions, email marketing sequences to nurture leads, and retargeting to convert window-shoppers into buyers. We also used data analytics to continually refine our approach, ensuring maximum ROI across all digital channels:
SEO and SEM
Implemented SEO and SEM strategies to increase online visibility
PPC Campaigns
Crafted pay-per-click campaigns for targeted product promotions
Email Marketing Sequences
Designed email sequences to nurture leads and promote repeat business
Data Analytics and Retargeting
Used analytics for strategy refinement and retargeting to convert browsers
Results:
60% increase in website traffic
40% rise in conversion rates
25% growth in repeat customer rate
