Case Study
Beyond the Shelf – (PR & Media Relations)
Your experience is far more than a shopping outing.
"We wanted our brand's story to be featured in every major outlet."
What We Did:
Market Sonic Pro managed a comprehensive PR and media relations campaign for Beyond the Shelf, securing widespread coverage for their retail brand. By crafting compelling press releases, arranging media appearances, and facilitating product placement in lifestyle segments, we created a narrative that resonated with the media and consumers alike. We also cultivated relationships with key journalists and influencers to keep the brand in the limelight:
Press Release Circulation
Distributed compelling press releases to major media outlets
Media Appearances
Secured media appearances for brand representatives
Product Placement
Facilitated product placement in relevant lifestyle media segments
Influencer Relations
Built and maintained relationships with key influencers in the retail space
Results:
50% more media coverage
35% increase in brand mentions
20% rise in influencer collaboration
